Superdry - About the Brand

Superdry Glasses and Sunglasses

Superdry sports prescription eyewear and clothing brand logoInspired by a trip to Tokyo in 2003, Superdry fuses design influencesSuperdry sports prescription eyewear and clothing brand from Japanese graphics and vintage Americana, with the values of British tailoring.

The result – unique urban clothing and eyewear, with incredible branding and an unrivalled level of detailing.  Such distinctiveness has gained the brand exclusive appeal, as well as an international celebrity following.

Latest From Eyekit

13th Jan

POLAROID X LOVE ISLAND

I’VE GOT A TEXT! Love Island is back, with a twist! The islanders are swapping blankets for beach towels as they escape the biting weather of the UK and... Read More
POLAROID X LOVE ISLAND
28th May

We’ve moved into Leeds!

Come visit our new opticians practice and showroom in the iconic Leeds... Click Here